Today, Nathan Tardiff, the Willy Wonka of our niche fountain pen ink market, has announced a drastic change within the Noodler's Ink lineup of bottled inks. The iconic 3oz glass bottle may be no more.
As Nathan talks about in his You Tube video, changes within the glass bottle vendors he used to source the Noodler's bottles have forced his hand to make a decision : either switch to a smaller glass bottle that would up the cost of Noodler's Ink across the board, or make a change to plastic bottles.
Declining to take the approach that so many pen manufacturers have done over the years, the President of Noodler's Ink opted to keep prices the same, while offering better value with the new 3oz plastic bottles.
As he demonstrates in the video, the additional head space toward the top of the bottle actually allows for more ink to be included in the new plastic bottle than in the original glass container. The new plastic Noodler's ink bottles are also lighter and will have less issues with breakage when being shipped. The opaque bottle also blocks UV light from damaging the color of the ink in the bottle.
We had just received our first shipment of Noodler's Bulletproof Black in the new plastic ink bottles and were quite surprised as to how much more can fit in a typical case package. In the past, when we order a case of Noodler's 3oz ink, we would get 144 glass bottles per case. Now, one case constituted 320 ink bottles, over double the amount of ink for the same package.
Considering how much Noodler's we ship on a daily basis, the savings in shipping costs will be a welcome change in the overall scheme of things.
Although Nathan states that the change is temporary and glass bottles may make a comeback by the end of 2015 or beginning of 2016, the tone of his message made it seem like this can be a permanent solution and that the glass bottles of old will be considered "vintage" Noodler's Ink.
What do you think about the change to the plastic bottles? Drop us a line and comment below to tell us whether you think it's a good change or otherwise.